Tesla’s fourth vehicle, the Model 3, was unveiled in California on Friday.
Intended to bring affordable electric vehicles to the masses, founder Elon Musk has made it clear that he has been building his company around this launch from the very beginning.
Precise specifications for the Model 3 remain thin on the ground, but we know that all variants will be able to accelerate from 0-60mph in under six seconds, boast a 250-plus mile charging life, and will compete against rivals such as the BMW 3-Series.
However, thanks to its ‘car for the masses’ remit, there is a large focus on practicality. The baby Tesla will ‘comfortably’ seat five adults, thanks to the extra capacity found from the otherwise empty ‘engine bay’. The front seats are positioned further forward than they otherwise would be, gifting the cabin more space.
Safety is another area that the Model 3 appears to impress in. Musk claims that the car will be awarded the full five stars in every category, admitting that crash-testing figured extremely highly in the Model 3’s development.
Prices begin at $35,000, roughly equating to £25,000, which is strikingly affordable given the sophistication of the Model 3. Cars will start to be built next year, with the first examples expected to hit driveways later in 2017.
Musk wants to change the way people think about EVs, and what better litmus test than his order books. 115,000 people globally have ordered a Model 3 during its first 24 hours on the market, and is a marked indication of the incredible hype that surrounds Tesla.
Electrical infrastructure may not yet be entirely sufficient, but it seems that everyone wants a piece of this brand.